“Alfa has been fighting an uphill battle and the final straw was certainly Crane’s unwillingness to stand behind their product” stated Crean. Ongoing challenges with key supplier Crane Composites further exacerbated the situation. “This is a sad day for Alfa Leisure and for the RV community” stated Founder and CEO Johnnie Crean, “We gave this company our all, fought tooth and nail and in spite of a Herculean effort, could not overcome the financial headwinds that continue to plaque our industry.” Known for RV designs that bucked most trends and tended to focus on the genuine enthusiast, Alfa had attracted a loyal following and was in the midst of a turnaround that under different circumstances might have produced far better results. The company sold its 35-foot and 40-foot motor homes under the See Ya! Alfa’s fifth-wheel models included the Toyhouse, which featured a storage area intended for motorcycles or all-terrain vehicles. The company offered both luxury motorhomes and fifth-wheel travel trailers. The shutdown impacted about 150 employees. Of Ontario, Calif., has ceased operations April 30.
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